Wylei Adaptive Email Content Solutions
- Countdown timer
- Geo-centric maps
- Real-time contextual offers
- Autonomous A/B testing
Wylei (www.wylei.com), an Aspire Ventures technology firm, provides real-time adaptive content solutions to agencies and brands to increase digital messaging relevance and engagement.
Wylei streamlines “adaptive content” based on real-time geo-location, device, and time of day. The initial use of this technology is often simply an animated countdown timer in an email to create a sense of urgency, which drives a measurable lift in engagement. But the needle truly moves when Wylei’s machine learning engine automatically learns message content “best-fit” patterns in real-time, and then course corrects with the most relevant, engaging option for each individual. This automated intelligence is what truly drives increases in engagement and conversion rates. For more information, visit www.wylei.com.