Spotfire is an enterprise analytics platform that helps business and technical users quickly get to actionable insight at the speed of thought.
Command Center for Marketo Insights – contains a set of web-based analytics to give marketing operations users more insights into the activities being recorded by their Marketing automation solution, the ability to segment and explore their lead database, identify and remediate data quality issues, and a set of tools to uncover insights that can be shared with the broader marketing organization to improve campaign planning, engagement analysis, and track high level KPI’s.
FASTEST TO ACTIONABLE INSIGHT
Increase agility by providing all employees throughout the organization with unmatched speed and flexibility to anticipate,answer,and act on answers
VISIBILITY INTO THE UNKNOWN
Uncover trends and patterns hidden in data and develop insights about what may represent business opportunities or threats— through dashboards
Increase productivity by drastically reducing reliance on IT and eliminating time related to data preparation and analytic building
Scale analytics on a single, highly-scalable platform to support a broad spectrum of business and technical users across a wide range of use cases
The Spotfire App for Marketo connects directly to your Marketo data thru the Marketo API.
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- out of the box analytics
- ability to segment and explore
- identify data quality issues
- uncover insights and share
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