Solve the Garbage-In / Garbage-Out Problem

By Openprise

Single, no-code platform automates hundreds of processes and streamlines your martech stack

About

The Openprise Data Orchestration Platform automates all the painful, manual processes that your sales automation and marketing automation solutions don’t. Openprise is a single, no-code platform that combines the best practices, business rules, and data you need to automate hundreds of processes like list loading, cleansing and enrichment, segmentation, account scoring, and many more. With Openprise, you can boost campaign performance, scale up your operations, and consolidate your tech stack.

Scale processes by automating painful manual processes like data prep and onboarding, GDPR compliance—or virtually any custom process without coding.  

Simplify your tech stack by replacing dozens of point solutions like advanced segmentation, lead and account scoring, ABM activity analysis, campaign attribution, lead routing, and account assignment.  

Gain a crystal-clear, 360-degree view of customer and prospect data by automating critical business processes like data unification, data enrichment, normalization, deduplication, lead-to-account matching, and lead-to-contact conversion. 

Get fast time-to-value with all the best practices, business logic, and data you need to start delivering value fast with lower risk.

Features

Cleansing and Enrichment

Continuously cleanse, dedupe, standardize, and enrich your marketing data in real time.

Data Dedupe

Scan your sales and marketing systems 24/7 for duplicate records and automatically merge them using logic tailored for your business.

Normalization

Normalize data like company names, phone number formats, state and county fields, job level, and job function—based on your exact specifications.

List Loading

Get leads to sales reps faster with automated data onboarding from dozens of different third-parties and internal systems.

Attribution

Tailor attribution to your business—whether first-, last-, or multi-touch—and gain instant visibility into the campaigns producing the most revenue.

Data Unification

Create a single, cohesive view of your customers and prospects, and correlate data across your martech stack using both exact and fuzzy matching.

Max Limit (6 Features)

Integration

Openprise integrates with Marketo via the Marketo API. Current integration pulls data from Marketo continuously on any schedule you specify. 

We highly recommend you view the tutorial video on how to configure Marketo and Openprise for this integration: https://youtu.be/Bh8HnKqH2Ag

Get Started

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Resources

Contacts

Additional Information

Application Categories

Data Quality & Data Enrichment

Region

APAC

Region

EMEA

Region

North America

Sub-Region

Australia

Sub-Region

Canada

Sub-Region

France

Sub-Region

UK + Ireland

Sub-Region

USA

Openprise's new data diagnostic capability provides new insights into data quality. It can have a measurable impact on the success of data-driven technologies.
David Lewis, CEO of DemandGen