Better Data & Processes

By Openprise

Openprise solves the garbage-In/garbage-out problem for data-driven marketing and sales teams.

About

Openprise is a data orchestration platform that solves the garbage-in/garbage-out problem for data-driven marketing and sales teams. Openprise automates critical business processes including data onboarding, data cleansing and enrichment, data unification across systems, and data delivery to boost campaign performance and drive more revenue. 

  • Onboard - Ingest data from a wide range of 3rd parties and internal systems.
  • Clean & Enrich - Continuously cleanse, de-dupe, enrich, and standardize data in real time to improve segmentation, personalization, lead routing, and lead scoring. 
  • Unify - Mashup data from data silos across your organization to provide a single, consistent view of your prospects and customers.
  • Deliver - Push data to internal and external systems and partners in compliance with regulations like GDPR.   

Features

Onboard

Ingest data from dozens of different third-parties and internal systems quickly and consistently.

Clean & Enrich

Continuously cleanse, dedupe, standardize, and enrich your marketing data in real time.

Unify

Create a single, cohesive view of your customers, across all your systems, to deliver more effective programs.

Deliver

Gain visibility, control, and access management inside and outside of your company, without the added complexity of traditional compliance solutions.

Max Limit (6 Features)

Integration

Openprise integrates with Marketo via the Marketo API. Current integration pulls data from Marketo continuously on any schedule you specify. Openprise will provide update capabilities in the very near future.

We highly recommend you view the tutorial video on how to configure Marketo and Openprise for this integration: https://youtu.be/Bh8HnKqH2Ag

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Customer Data

Openprise's new data diagnostic capability provides new insights into data quality. It can have a measurable impact on the success of data-driven technologies.
David Lewis, CEO of DemandGen