Automated Print & Direct Mail
By More Vang
Automate all your printing needs. Enjoy seamless integration with your Marketo campaigns.
You set it up. We send it out.
Banjo lets you automatically trigger relevant print and other physical marketing materials right from inside Marketo.
Postcards, promotional items, direct mail packages, and other sales or marketing materials. Whatever you need. All it takes is a webhook configured in your campaign when and where you want it.
Banjo takes care of the rest.
Why print marketing still matters.
With the advent of more sophisticated inbox filtering, email as a singular campaign tactic is quickly losing effectiveness. Declining open rates and single digit click-through rates mean you’re missing out on an enormous number of prospects.
To get the best marketing ROI possible, modern digital campaigns must supplement email with print and direct mail marketing.
Which is why we built Banjo–print automation that plugs into your marketing automation platform so you can set it and forget it.
How it Works
- It’s easy–you provide your artwork, select your marketing template(s), bundles, or physical items, plug in the webhook to your campaign (or let us do it for you), and then sit back and let Banjo do the rest.
- You get a catalog of all your marketing assets configured to be dynamic via data from your webhook(s).
- Your artwork can be static or customized. Banjo takes your variable data via the webhook and flows it into your design so that each piece is customized for each recipient.Banjo can send anything from a postcard to a letter to a complex, data-driven kit or even a promotional item or custom package.
- Whenever your prospect or customer meets your campaign criteria, Banjo automatically sends your materials immediately when your webhook(s) are triggered.
You set it up in your campaign once and Banjo automatically sends your print marketing.
Since it's triggered, just like an email, your print marketing is sent instantly.
Banjo is backed by technology-driven company with over 40 years of expertise in modern print marketing logistics.
Our product team can help you get the most out of the Banjo platform. Contact us now for pricing, a quick demo, or to get started right away.
For detailed instructions, check out our "Automated Print and Direct Mail for Marketo" guide in the right sidebar.
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- Automate Direct Mail and Print
- On-Demand Production
- Real Time Fulfillment
- Flexible Delivery
UK + Ireland
Direct mail achieves a 4.4% response rate, compared to 0.12% for email.Direct Marketing Association (DMA)