Eventable Calendar Marketing

By Eventable, Inc.

Join over 10,000 businesses using Eventable to create, manage, and promote events.


Eventable lets you tap into calendars (Google, Outlook, iOS, etc) as a marketing channel. 

Calendar-based marketing tools coupled with our easy-to-use event management suite are built to help you drive action at specific times. Use Eventable as the “last mile” in your marketing to boost conversions, such as webinar sign-ups or in-store purchases. 


"Add to Calendar" buttons

Embed customizable “Add to Calendar” buttons in Marketo emails, landing pages, or your social media channels. These work with all calendar types.

Custom Calendar Notifications

Go beyond the default 15-minute "calendar reminder." Edit your message and exact time your calendar alert pops up on your customers' mobile devices.

Geotargeting & Personalization

Group customers by their location, behavior, or interests to target your calendar events effectively.

Advanced Analytics & Reporting

Track all activity inside your customers' calendars, such as calendar impressions, link clicks, social shares and more! Sync this all to Marketo.

Max Limit (6 Features)


  • Embed "Add to Calendar" buttons inside Marketo: Whether you’re sending an email or creating a web page, our customizable “Add to Calendar” buttons can be embedded anywhere. These buttons work with everything from Google to Outlook calendar. Enable Email Capture to collect individuals’ contact information before they add to calendar.
  • Enrich your contacts: Keep all of your contacts in one place easily. When contacts add to calendar with Eventable, they will be added to Marketo. Automatically update their lead scores, add them to Smart Lists, or enroll them in Engagement Programs to be more hands-off and effective. 

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Additional Information

Application Categories

Events & Webinars

Eventable has helped us boost attendance for our webinars and conferences significantly. Handling international timezones is much easier versus Marketo’s default calendar invite.