SalesPredict for Marketo
- Predictive lead scoring
- Target by conversion potential
- Smarter segmentation
- Model adapts dynamically
Beyond predictive lead scoring
SalesPredict for Marketo applies predictive analytics to your Marketo and CRM data and enhances it with many external data sources to show you who’s most likely to buy—and why. Your leads are scientifically scored and ranked and you gain new insight into your best micro-segments so your inbound and outbound marketing can be targeted and prioritized accordingly.
The insights that SalesPredict delivers can help you align with sales, create a smarter target list for ABM, and significantly improve your conversion rates. Use your predictive scores to uncover hidden hot prospects, know which leads are most likely close, provide sales the details needed to close them, and maximize revenue.
No data scientists or long consulting engagements needed
SalesPredict installs quickly with no configuration and within days, if not hours, you'll have valuable new insights into your lead and customer bases and highly accurate lead scores, because they're based on more than just behavioral data. SalesPredict provides continuous value by dynamically adapting to changing market conditions, so you always have the most up-to-date lead scoring based on your current situation.
Learn how SalesPredict has helped companies:
SalesPredict for Marketo integrates data from Marketo into SalesPredict’s sophisticated predictive lead scoring algorithm so marketers can improve segmentation and target those prospects most likely to convert to sales, or churn.
Beyond Predictive lead scoring...Customer Lifecycle Intelligence
SalesPredict for Marketo is built on the full SalesPredict offering, which delivers predictive leads scores and buying signal insights based on behavioral, demographic, firmographic and sales data from a company’s CRM and outside data sources.
The algorithm behind SalesPredict for Marketo also brings in key Marketo data to deliver highly-refined predictive lead scores and insights that will help marketers target effectively and improve conversion rates throughout the customer lifecycle.
The integration process
SalesPredict integrates with Marketo via a dedicated user that has limited access to your data. It uses the secure REST API (Application Programming Interface) to integrate with your marketing data. See details in the SalesPredict for Marketo Setup Guide.