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Owler

Owler  |  Applications
Delivering company insights and information, Owler is the free platform that will transform your Account Based Marketing strategy. Sign up for free.
Marketo Integrated
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Main Features
  • 15M+ company profiles
  • Discover lookalike accounts
  • Daily account news & alerts
  • Company revenue estimates

Delivering company insights and information, Owler is the free platform that will transform your Account Based Marketing strategy. Business professionals can input their top customers and discover lookalike accounts based on filters such as closest competitor, geolocation, revenue, employees, and more.

With unique data on 15 million searchable company profiles and our proprietary community driven Competitive Graph, Owler helps marketers uncover competitive insights and discover new companies. Owler’s web platform provides members with real-time information not found anywhere else and helps them research companies, surface icebreakers, discover competitors, and read the latest news.

Owler users receive three free email products. Weekly Showdown shows weekly competitive trends that delight users. Instant Insight delivers real-time announcements on funding, acquisitions, and leadership changes. Daily Snapshot surfaces top news stories, blog posts, and other coverage relevant to each person’s unique competitive graph (competitors, customers, prospects, and industry sector news).

Owler is powered by an active community of 600,000+ members that contribute unique business insights such as competitors, private company revenue, and CEO ratings. From startups all the way to large enterprises (including 96% of the Fortune 500), marketers, salespeople, CEOs, product managers, and all types of business professionals use Owler daily.

Marketo Integration

Owler, the world’s largest community-driven business insights platform, is integrated with Marketo to provide account data for their Account Based Marketing solution. Core to Account Based Marketing (ABM) are the accounts themselves, and it’s imperative that the data associated with those accounts is accurate. With the most accurate account-based data on the market, Owler provides Marketo firmographic data including revenue estimates, company size, industry, URL, logo, social profiles, and more.