Optimized Sales & Marketing
- Predict Revenue
- Optimize Marketing Mix
- Connect Leads to Opportunities
- Measure Marketing ROI
OSM is an easy-to-use, cloud-based application that provides predictive analytics and optimization for your sales and marketing. It seamlessly integrates with Marketo and your CRM to provide a direct link between marketing leads and sales opportunities. By using OSM you can easily measure marketing's contribution to revenue. You can measure the ROI on your marketing programs and create an optimal marketing mix that achieves your revenue goals at the minimum cost.