- Optimized for B2B commerce
- Multi-channel selling
- Mobile ready commerce
- Multi-store & multi-language
Online marketing and digital commerce have opened up new and exciting opportunities like never before. Quite easily, though, these opportunities can turn into obstacles when trying to coordinate multiple systems, channels and campaigns. We have solved this with Episerver Digital Experience Cloud™, a unified marketing and digital commerce platform.
The promise of a unified experience that drives top-line growth is an attractive one, but until now it has proved difficult and costly to achieve. Episerver Digital Commerce changes this.
The Episerver-Marketo Connector integrates the Episerver Digital Commerce with Marketo Marketing Automation to provide transparent website lead processing. Using website forms, website visitors are transferred to Marketo as leads. These leads can then be nurtured by presenting personalized web content and enhancing the visitor's digital experience.
The Marketo marketing platform add-on is part of Episerver Connect for Marketing Automation. To configure your Episerver website to use Marketo, you need a Marketo license that provides REST authentication (Endpoint URL, Client ID, and Client secret) and SOAP authentication (Endpoint URL, User ID, and Encryption key), and Web tracking code.