Cloudwords for Marketo
- Connects to Marketo in seconds
- Ideal for global campaigns
- Speeds localization workflow
- Eliminates manual processes
Customers expect personalized content in their native language, delivered in their preferred format and consistent across multiple channels. Sophisticated marketing technology is required to meet these evolving expectations. Technology and processes must scale to deliver relevant and engaging content that is localized to the right audience, at the right time, at ever increasing levels of speed and context.
Cloudwords delivers a complete, purpose-built integration with Marketo to accelerate and automate campaign localization to maximize engagement, drive brand recognition and grow revenue from global markets. With Cloudwords, you’ll be able to localize more content, more frequently, and with higher quality than using any other approach or technology.
Through seamless integration with Marketo, Cloudwords eliminates manual processes by automatically pulling selected content into the localization workflow. Features include:
- Central request portal or single intake channel for all stakeholders and regional field teams to initiate localization projects
- Synchronized timelines, automatic alerts and improved collaboration across departments, language service providers, and reviewers to enable faster project completion
- In-context review capability allows reviewers to view and edit translated copy in the final layout and alongside the source content to address design issues, and ensure accuracy and consistency
- Centrally-hosted Translation Memory (TM) and glossary speed project turnaround times, improve quality, and deliver significant cost-savings
- Real-time analytics provide visibility into project spend via dashboards and reports; users can track localization spend, time-to-market efficiencies, and TM utilization
Cloudwords can easily scale to meet the needs of enterprise organizations to improve localization efficiencies and speed global go-to-market timelines.
Watch this LaunchPoint webinar to hear Microsoft’s digital marketing transformation story and how they use Marketo and Cloudwords to speed time to market for global campaigns and localized content, enabling them to deliver 9 global campaigns with 400 localized assets in 22 languages to 86 countries.
Cloudwords for Marketo is a direct integration with your Marketo instance, which means localization of emails, landing pages, snippets and more into any language becomes a seamless process within your usual Marketo activity. You never have to take the content out of Marketo, nor put it back in. Cloudwords takes care of all that for you.
In addition, initially connecting your Marketo instance to Cloudwords SaaS solution takes a mere 90 seconds, so you can get started right away!