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ODBC Driver for Marketo

Cdata  |  Platforms
Access Marketo like you would a database - read, write, and update Leads, Opportunities, Channels, etc. through a standard ODBC Driver interface.
Marketo Integrated
See Details
Main Features
  • Straightforward ODBC Driver
  • Connect from BI & Reporting
  • Certified Compatibility
  • Enterprise-Class Remoting

Connect from BI, Reporting, & ETL Tools

The Marketo ODBC Driver is a powerful tool that allows you to easily connect-to live Marketo data through any ODBC capable application or tool! With the Driver users can access Marketo the same way that they would connect to any other ODBC data source. The Drivers are completely self-contained; no additional software installation is required.

 

Straightforward ODBC Connectivity

  • Access Marketo data through widely available tools - standard ODBC interface offering the greatest accessibility from applications and developer technologies.
  • Advanced wire-protocol SSL security for remote connectivity
  • Faster application deployment and configuration
  • 32-bit and 64-bit support

 

BI, ETL, & Reporting Tool Integration

ODBC is the most widely supported interface for connecting applications with data. All kinds of BI, Reporting, ETL, Database, and Analytics tools offer the ability to read and write data via ODBC connectivity.

Cognos BI, Crystal Reports, FileMaker Pro, FoxPro, Microsoft Access, Microsoft Excel, MicroStrategy, Oracle DB, Power Map, Power Pivot, QlikView, SAP Business Objects, Sharepoint Services, Tableau (certified), ... and many more!

 

Marketo Integration

You can use the CData ODBC Driver for Marketo to leverage existing skills by working with Marketo from the tools of your choice. The driver enables bidirectional access to Marketo through ODBC, one of the most widely supported data access standards.

The CData ODBC Driver for Marketo models Marketo APIs as a relational database. Connectivity to the Marketo APIs through ODBC enables you to use real-time analysis to gain actionable insight on volatile data.

You can now choose to connect to Marketo APIs through ODBC as an alternative to an ETL. Execute standard SQL to the live Marketo data, just as you would a database. You can also use the native syntax of your database:

  • SQL Server Linked Server: TDS remoting feature
  • MySQL: MySQL remoting feature
  • PostgreSQL: PostgreSQL foreign data wrapper
  • Oracle: ODBC Gateway

Use Microsoft Office's built-in ODBC support to automate manual processes like rekeying data back and forth between Marketo and your Excel spreadsheets, Word documents, Access databases, and Visio shapes. Visualize Marketo Data in Excel and refresh on demand. Publish real-time dashboards in Power BI.

Leverage existing skills by connecting through the native interfaces of the development technology of your choice: PHP, Delphi, C++ Builder, PowerBuilder, FoxPro, and more.

Rely on both high performance and managed security. The ODBC Driver runs on fully managed code, gaining memory management and garbage collection through the .NET Framework. All connections to Marketo are encrypted with TLS/SSL by default.